Postpone gratification

Boy, this one is really hard to sell.

Which is precisely why it works.

We can chase the trend, go for the linkbait, find the hustle, the hype and the easy, well-trod path.

Which not only appears to be easier but also gets us far more approval from the people we care about. They want the best for us, and it sure looks like the short-term shiny object is the way to go.

--

--

--

Founder of altMBA and Akimbo. Daily blogger, teacher, speaker, 20 bestsellers as well...

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

The Four Stages of a Creative Process Illustrated

Your Creative Department Is a Cancer, or Why We Should Democratize the Idea.

A picture of hand carved wooden horse on a desk

How To Become 10 Times More Creative And Generate Infinite Ideas

‘Finding Deeper Meaning in Photography’

What Makes a Good Essay?

Mark making and broad strokes (learning to throw out your toolbox)

Creative Journal 18: an intelligent “what-to-wear” series — intelligent shoe cabinet

God’s View — How to Create Your Best Stories

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Seth Godin

Seth Godin

Founder of altMBA and Akimbo. Daily blogger, teacher, speaker, 20 bestsellers as well...

More from Medium

Jools Holland was diagnosed with prostate cancer?

Optimistic vs Pessimistic rendering

The strongest argument in support of AI is that you are not perfect.

BREAKOUT DILEMMA