Professionals produce with intent

What’s it for?

Two simple questions open the door for creative work

Are you a professional? This is someone who offers expertise and impact and time and commitment — all the elements necessary to achieve results. And the professional does it on command, for hire, for an exchange of value.

While we might enjoy getting paid for our hobbies, hobbies rarely transfer into the professional world, because a professional isn’t…



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Seth Godin

Seth Godin


Founder of altMBA and Akimbo. Daily blogger, teacher, speaker, 20 bestsellers as well...